Insights · The Journal

Field notes from
a decade-long brief.

Theses, masterplan reads, the occasional pulled-string of an idea. Written between client calls — never to sell, always to clarify.

Category37 pieces

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The archive.

Written long-form. Read at your own pace.

Playbook·Jul 2026·8 min read

Buying property in Singapore as a foreigner or PR: the rules, the taxes, the process.

Your residency status decides what you can buy, what it costs in stamp duty, and how you finance it. The current ABSD rates, what foreigners and PRs can actually purchase, the FTA exemption most people miss, and the buying process — in the right order.

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Outlook·Jul 2026·7 min read

New EC rules 2026: the 5-year flip is over — here’s what actually changed, and what it means.

On 8 May 2026 the Government doubled the EC minimum occupation period to 10 years, scrapped the deferred payment scheme and reserved 90% of new units for first-timers. The real impact on access, cash and resale — and how to think about your move.

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Playbook·Jul 2026·7 min read

Interest rates and your next upgrade: it’s the sensitivity, not the rate.

A half-percent move can redraw an upgrade — through loan quantum, holding power and timing, not just the monthly payment. When rates should change your move, and when they shouldn’t.

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Outlook·Jun 2026·6 min read

Singapore Property 2H 2026: The Market Is Splitting — Here’s What It Means

Not booming, not crashing — splitting. Our straight-talk read on the second half: five calls on HDB, private prices, rates and supply, and the moves that actually matter.

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Market Read·Jun 2026·7 min read

Why Singapore’s HDB resale market is cooling — and where it’s headed.

Resale prices have plateaued and volume is sliding, just as BTO supply surges past 55,000 flats. The forces behind the slowdown, and what it means if you’re buying, selling or upgrading.

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Playbook·Jun 2026·6 min read

The endowment effect: why owners overprice — and miss the better move.

We value what we own more than the market does. In property, that quiet bias costs you — overholding a plateauing asset while a better move slips away.

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Playbook·Jun 2026·6 min read

The V-shape strategy: enter near the bend, exit into strength.

Markets dip and recover in a V. The discipline isn’t calling the exact bottom — it’s entering near the bend with margin, and positioning to exit into the next upcycle.

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Thesis·Jun 2026·8 min read

Singapore condo market trends that matter.

The market isn’t simply up or down — it’s repricing by segment, district and buyer. The trends that decide whether your condo holds its value, and exits cleanly.

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Playbook·Jun 2026·7 min read

Condo entry timing: how to buy at the right moment.

Good timing isn’t catching the bottom. It’s entering with enough margin that the home still works if the market doesn’t — here’s the test we run before any condo purchase.

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Playbook·Jun 2026·8 min read

New launch vs resale condo: which wins?

A glossy showflat or a lived-in unit? The real question isn’t which one feels nicer — it’s how the price, the timing and the eventual exit line up with your next ten years.

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Playbook·Jun 2026·8 min read

Off-market condo deals in Singapore: what buyers are really buying.

A buyer hears about an unlisted condo, sees no public competition, and assumes there’s hidden value. But privacy and value aren’t the same thing — here’s how to tell a genuine off-market deal from a premium for secrecy.

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Playbook·Jun 2026·8 min read

Singapore residential property advisory: making the move that strengthens your position.

A property decision can look sensible on paper and still leave you weaker five years on. The real question isn’t whether you can buy, sell or upgrade today — it’s whether the move leaves you stronger for the next one.

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Playbook·Jun 2026·9 min read

Private condo project analysis in Singapore: how to tell a safe buy from a pretty one.

A glossy showflat can hide a weak asset. The gap between a pleasant purchase and a genuinely safe one comes down to a few quiet things — entry price, supply, land cost, unit mix, and who buys from you later.

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Playbook·Jun 2026·8 min read

How to avoid overpaying for a condo — even after a hard negotiation.

A condo can look well-priced and still be expensive. Overpaying isn’t about paying the most in a project — it’s paying more than the place can justify. Here’s how to keep your price honest.

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Playbook·Jun 2026·9 min read

Property portfolio planning in Singapore: it’s the sequence, not the unit.

Most buyers obsess over the next unit. The owners who pull ahead plan the whole path — buy, upgrade, hold or sell, exit — so each move keeps the next one open.

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Playbook·Jun 2026·8 min read

Sell first or buy first? The order that makes or breaks your upgrade.

Most upgraders agonise over which home to buy. The bigger question is the order you do it in — sell first or buy first decides your cash, your tax and your bargaining power.

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Playbook·Jun 2026·9 min read

ABSD when upgrading property in Singapore: the tax that decides your sequence.

Upgraders fixate on the price of the new home and miss the real catch — ABSD. Buy before you sell and you may pay 20% upfront on the second home, refundable only if you sell in time. Here’s how to get the order right.

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Playbook·Jun 2026·11 min read

Property loan planning for upgraders: sort the money before you fall for the house.

Most upgraders pick the condo first and squeeze the loan to fit. In Singapore — with ABSD, CPF refunds and a flat to sell — that’s backwards. Here’s how to plan the money first.

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Playbook·Jun 2026·10 min read

CPF usage for a condo purchase in Singapore: how much you can use is the wrong question.

CPF can shrink your cash outlay today and quietly tighten your next move tomorrow. The rules that cap it, the 2.5% accrued interest that follows it, and how to size it to the asset.

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Thesis·Jun 2026·9 min read

Singapore micro-district property trends: same postcode, different outcomes.

Two condos can share a district number, launch months apart, and still diverge by years of gains. The edge has moved from district branding to pocket selection — here’s how to read it.

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Playbook·Jun 2026·8 min read

Too many 2026 launches? Choose for the next move, not the loudest one.

The final wave of 2026 launches isn’t short of options — prime boutique, a mega-development, a cluster of ECs. The scarce thing is a way to choose. Here’s the framework, and what the new EC rules quietly change.

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Playbook·Jun 2026·8 min read

How to choose a condo investment property: judge the exit, not the brochure.

A good investment condo is one that still holds up when the market turns selective. The framework — entry price, tenant depth, resale audience and unit choice — that decides it long before you fall for the showroom.

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Playbook·Jun 2026·8 min read

Singapore Property Exit Strategy That Holds Up

Most owners plan the entry and barely the sale — and that is where the margin is won or lost. A Singapore property exit strategy is set at purchase, not at the moment you list.

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Thesis·Jun 2026·8 min read

Size Adjusted Condo Performance Explained

Two units, same condo, same market — the bigger paper profit can still be the weaker asset. Why size-adjusted performance, not headline psf, is the honest way to compare Singapore condos.

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Thesis·Jun 2026·9 min read

Best condo for capital appreciation: the question is decided before the shortlist.

The number buyers chase is downstream of four older choices — entry price, future demand, competing supply and a believable resale audience. Get those right, and the project answer falls out on its own.

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Playbook·Jun 2026·9 min read

How to Upgrade From HDB to Private Property — and When You Shouldn’t

Upgrading from HDB to private property is a balance-sheet event, not just a change of address. Here is how to do it without trapping your equity — and how to know when you shouldn’t.

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Playbook·Jun 2026·8 min read

HDB to Condo Upgrade Strategy That Holds Up

A disciplined HDB to condo upgrade strategy starts with equity, CPF, loans, timing and project selection, not emotion or showroom hype. Here is how to upgrade without trapping your equity.

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Market·Jun 2026·7 min read

9,200 homes are in the pipeline. Where they land says more than the number.

The 2H 2026 Government Land Sales slate is out. Strip away the headline supply figure and it quietly tells you which neighbourhoods the state is building up, where new launches will cluster, and which buyers just got more choice. Here is our plain read, in numbers you can use.

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Thesis·May 2026·6 min read

Anyone can buy a home. Few buy the strongest performer on the street.

Choosing the area is the easy part. Everyone can read a map. Knowing which project in that area actually holds its value and exits cleanly is the part you don’t want to guess. Here’s how we stop guessing.

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Thesis·May 2026·7 min read

Why a great location can still be a bad buy.

Location gets you into the room. It rarely gets you out at the price you imagined. Using the 2025–2026 numbers, here is what actually decides a Singapore condo’s exit.

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Market Read·May 2026·7 min read

CCR vs OCR in 2026: the prime discount nobody wants to name.

For two years running, the suburbs out-gained the prime districts. Whether that gap is your opportunity or your trap depends entirely on which question you are buying to answer.

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Asset Progression·May 2026·8 min read

The HDB-to-private upgrade, costed honestly for 2026.

TDSR, a 20% ABSD with a six-month clock, and a softer HDB resale market. The upgrader maths has tightened. Here is what the move actually costs, and when it still makes sense.

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Thesis·May 2026·6 min read

The safe exit under $2 million.

Two million dollars is the most crowded band in the market. Some of those buys exit cleanly. Some quietly trap you. The difference is rarely the showflat.

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Field Notes·May 2026·5 min read

The 4% rental-yield myth.

Singapore private yields run closer to 3% gross, and less once the costs come out. If rental income is part of why you are buying, the numbers deserve a colder look.

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A note from us

We write because clarity, once put down, is harder to walk back. The journal is a way of holding ourselves to the thesis.